Posts by Pete Perry
Updating The Keyword Tag Is Useless!
One of the best ways of getting a website noticed is using proven Search Engine Optimization, or SEO, practices. Quite a few years ago, this meant relying heavily on meta keyword tags. Get ready for a startling revelation (not really!): updating the keyword meta tag is useless. Way back in 2009, Google announced that they…
Read MoreFive Simple Ways to Know if Your Website is Outdated
It’s hard to believe that there was ever a time in life when not every business had a website. These days, it’s unlikely that anyone will take you seriously if you have a business without a website – with few exceptions. The thing about websites is that you have to keep them updated. This can…
Read MoreModern Web Design Benefits for Customer Engagement
When it comes to attracting new customers, it’s likely your online presence is a large contributor. In the digital age that we live in, many individuals will first connect with a business via their website or social media page. For this reason, it pays to have a modern web design so that you can utilize…
Read MoreWhat Is Digital Marketing?
Why Should You Use Digital Marketing? How important is digital marketing to a business? Many experts would argue that a good marketing strategy is just as valuable as offering a great product or service. In fact, without effective marketing, most businesses are doomed to fail. The main goal of marketing is to connect with customers…
Read More5 Reasons to Hire a Trained Specialist to Maintain Your Website
In the technologically advanced world we live in, a business isn’t a legitimate business without a website. Many of the customers you gain will be through an online search. By hiring a professional to maintain the website of your company, you can be assured that your promotional efforts and brand are in good hands. Here…
Read MoreThe 7 Habits of Highly Effective Websites
Stephen Covey’s timeless self help classic The 7 Habits of Highly Effective People, was really the start of so much of the coaching and self help industry. I can personally attest to the value of his teachings and the power behind his simple, yet effective, 7 Habits. Trying to keep them in focus is a…
Read MoreBasics of Sales Funnels
Figuring Out Sales Funnels Get Up To Speed On How Sales Funnels Optimize Conversions What business owner doesn’t want to bring in more sales? Who wouldn’t want to increase profits without having to increase their advertising budget? One of the most effective ways to do this in online marketing is to build a sales funnel. If…
Read MoreSearch Engine Optimization For Dummies
Search Engine Optimization, or SEO, is one of the most important things to consider when building or updating web pages. Why? Because it drives traffic to your site. And traffic drives sales. What good is a carefully thought-out, painstakingly designed website if no one visits it? The main function of SEO is to help people…
Read More5 Free Photo Sources for your Website
Looking for an Alternative to Boring, Overused Stock Photos? To say a picture is worth a thousand words is so cliche it was hard to even type the sentence. But cliches are overused for a reason: they ring true. No one can deny the impact of a well chosen image. In a matter of seconds,…
Read MoreBlogging 101
Blogging 101 Learn To Write Blogs That Get Read So you want to write a blog, eh? Or perhaps more likely, you’ve been told you need to write a blog. “It’ll increases SEO for your site”, they say. “It’ll position you as an expert in your field”, they tell you. “It’s fantastic for customer engagement”,…
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